William Bincoletti has half a century of being a sommelier under his belt, many of those as the principal sommelier at Vines Wine Merchants Riverbend. The past two years as an owner at Vines Wine Merchants in Riverbend has challenged him more than he expected. When he and his business partner took over Vines Wine Merchants, they didn’t anticipate that COVID would completely change the way they could run the business they had been working at for 15 years. Despite that, Vines is continuing to adapt and thrive. Join us to hear William’s business story, learn about how he and his staff continue to sell great wine, and dive into the first bottle on our wine list with an experienced sommelier.

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